Nov 26, 2021
Yoni Kozminski is the Founder and CEO of both Escala and MultiplyMii. Escala offers consulting services for ecommerce companies and Amazon sellers who want to scale their businesses. On the other hand, MultiplyMii specializes in affordable offshore staffing solutions and HR outsourcing for ecommerce businesses. Both companies provide different solutions aimed at taking ecommerce and Amazon businesses to the next level.
In addition to being a scaling expert and entrepreneur, Yoni also hosts the podcast Successful Scales, where he interviews leaders on what it takes to build successful businesses. He has a background in digital marketing and advertising, and has worked with companies such as Mercedes-Benz, Mastercard, and Sony.
As your ecommerce business scales, it can be difficult to keep track of everything. Your small, focused team starts to expand and your simple business plan has to adapt. There might be that initial urge to micromanage and keep a tight hold on your company, but there’s a better and more natural way. In fact, it might even directly contribute to your continued growth.
Organization and systematization are crucial to the success of your company. More specifically, the ability to automate and structure your business can work wonders for your day-to-day and bottom line. It’s difficult to do it well; but, it helps to have someone who has done it a thousand times before. That’s where Yoni Kozminski comes in.
In this episode of the Ecommerce Wizards Podcast, Guillaume Le Tual talks with Yoni Kozminski, the Founder and CEO of Escala and MultiplyMii, about the best way to systematize your ecommerce brand. They go step by step through Yoni’s process of evaluation, education, and organization. They also talk about the specific tools and lessons that will help your company scale effectively. Stay tuned to find out more!